Passionate marketing professional in arts, entertainment, non-profit and wellness providing creative communications for the community.
Brand Management
Digital and Social Media Strategy
Website Content & Design
Creative - Graphic Design, Photography, Video, Writing
Public Relations
Event Production & Promotion
Artist Relations
Media Buying
Budget Management
Project Management
Arts Industry Trends
Digital Technology Trends
Audience Development
Positioning
Neuromarketing
Experiential
Storytelling
WORK EXPERIENCE:
City Winery Nashville - Marketing Director
Nashville Symphony - Marketing Director
The Franklin Theatre - Marketing & Community Relations Manager
Col. Littleton, Inc. - Product Marketing Strategist
RL Communications - Owner, Marketing Consultant
Nashville Chamber Orchestra - Marketing Development Specialist
Pepsi Bottling Group - Retail & On-Premise Coordinator
SPECIAL PROJECTS:
Americana Music Triangle: Worked on the launch of tourism organization managing social media, traveling the southeast region and documenting music history.
Equine Assisted Learning & Psychotherapy: Partnered with mental health professionals and produced clinics for personal wellness, continuing education and corporate team building working with horses. Includes working with outpatient treatment centers, therapeutic riding centers and military veterans.
Master's Thesis: Worked with the Country Music Hall of Fame and Museum researching visitor data and providing marketing recommendations.
Undergraduate Internship: PolyGram Group Distribution - Supported recording artist development and new album promotion.
Equine Industry: Actively involved for over 30 years with the care and ownership of horses; English and Western riding, Horse Care and Barn Management, Therapeutic Riding, Equine Assisted Learning and Psychotherapy, Certified Equine Specialist in Mental Health and Learning from PATH, Int'l.