Passionate marketing professional in arts, entertainment, non-profit and wellness providing creative communications for the community.
Digital and Social Media Strategy
Website Content & Design
Creative - Graphic Design, Photography, Video, Writing
Event Production & Promotion
MS Office, Adobe Photoshop, InDesign
Arts Industry Trends
Digital Technology Trends
The Franklin Theatre - Marketing & Community Relations Manager
Dedicated to fostering the image of The Franklin Theatre as a community cultural asset, world-class entertainment venue and premium experience for patrons, artists and guests. Developed strategic marketing plans and promotional campaigns to drive sales for venue-produced performances (average 80 shows a year) and other programming. Increased the success rate of sold-out events, achieving yearly goals of averaging 93% capacity sold and within budget.
Col. Littleton, Inc. - Product Marketing Strategist
RL Communications - Owner, Marketing Specialist
Nashville Chamber Orchestra - Marketing Development Specialist
Pepsi Bottling Group - Retail & On-Premise Coordinator
Americana Music Triangle: Worked on the launch of tourism organization managing social media, traveling the southeast region and documenting music history.
Equine Assisted Learning & Psychotherapy: Partnered with mental health professionals and produced clinics for personal wellness, continuing education and corporate team building working with horses. Includes working with outpatient treatment centers, therapeutic riding centers and military veterans.
Master's Thesis: Worked with the Country Music Hall of Fame and Museum researching visitor data and providing marketing recommendations.
Undergraduate Internship: PolyGram Group Distribution - Supported recording artist development and new album promotion.
Equine Industry: Actively involved for over 30 years with the care and ownership of horses; English and Western riding, Horse Care and Barn Management, Therapeutic Riding, Equine Assisted Learning.